Manual
Zero to Hero
The brand-new-client kickoff wizard — believable link velocity before aggressive work.
On this page
Zero to Hero is NEO's new-client kickoff wizard. It runs lots of DAS + 4 Delaus + 4 Hercules together.
When to run
Once per new client, during onboarding, after the DAS runs.
Why
It diversifies the anchor target across homepage + about + contact + categories so it doesn't all hit the homepage, giving the site a baseline link velocity that looks like organic discovery — a believable backlink profile before you start aggressive RD100 / cloud work.
How
- NEO → Wizards → Zero to Hero.
- Multi-URL field: homepage, about, contact, top category pages (or top product categories for e-com).
- Run.
Cadence: once per new client.
Related
- DAS — the standalone authority-stack campaign Zero to Hero leans on.
- Onboard a new client — where this sits in the sequence.